Mahrukh Imtiaz

S1-EP020: Making an IMPACT with your Content with Roberta Moretti Avery

“The world puts so much pressure on young girls to be perfect looking, perfect in what they are doing, perfect in everything instead of telling them you know what, you can do it!” – ROBERTA MORETTI AVERY

#020 – In this episode, Roberta and I discuss how her journey started because she wanted to inspire the young girls on the Brazil cricket team.  We talk about feedback and how to get honest feedback from those around you, what challenges Roberta faces as a creator, and the different personalities one can have across multiple platforms.

Enjoy the episode!

Have a question/comment or just want to chat? Email me at mahrukh@mahrukhimtiaz.com

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Highlights from this episode: 

[3:36] What motivated you to help people out/putting yourself out there
[6:03] Fears when you started
[8:39] What was your process of self-reflection
[14:14] How do you get over bad/negative feedback
[19:35] Finding your Niche
[25:00] Discoveries that you made about yourself in the process of content creation
[30:23] Advice you would give to your younger self

Connect with Roberta: 

Instagram
Facebook
Twitter

A little bit about Roberta:

Roberta inspires women around the globe through her fitness and motivational posts. She currently lives in Brazil, has 2000+ followers on Instagram and thousands others across Facebook and Twitter. She is also a national level athlete and actually captains the Brazil cricket team! Above all, she has all of these accomplishments even after battling cancer.

Transcription:

Roberta Moretti Avery  

The world puts so much pressure on young girls to be perfect looking for everything what they are doing, basically everything.Instead of telling them you know what, you can do it. You are powerful. You are beautiful. You are this amazing person, just go and do it. Give yourself a chance.

Mahrukh Imtiaz  

You are listening to the Spicy Chai podcast. I’m your host, Mahrukh Imtiaz. And I’m on a journey to create inspiring, helpful and meaningful content. This podcast is not going to showcase high-profile individuals spouting hollow advice like find your passion or hustle harder. Instead, my mission is to bring you the voices of people who are just a bit ahead of you. People you can relate to, and the people who will inspire you to put your own voice out there. 

So grab your cup of Spicy Chai, and let’s get this show started. 

Thank you so much for tuning in today. You see, this is background Mahrukh. And for this particular podcast. I did want to give you guys a bit of a heads up. So when we first recorded it, I didn’t realize how bad the internet quality was. Go figure. We’re in the pandemic world. So basically, I just want to say thank you for your patience. This podcast will have some glitches. My team and I really tried editing a lot of it. But guess what? We’re not perfect. I mean, I think we pretty much are but you know, not all the way there. But basically just getting back to the episode and a few saying thank you so much for listening. Thank you for your patience. And I’m so excited for this conversation because again, there’s so much gold here. Bye. Bye. 

Welcome to the Spicy Chai podcast. Today’s guest inspires women around the globe through her fitness and motivational posts. She currently lives in Brazil. I know the best place to live right now. Right? Has 2000 plus followers on Instagram and 1000s across Facebook and Twitter. And not only that she’s a national level athlete. She captains the Brazil cricket team and is also on the board. And if you’re not impressed yet she’s done all of that while battling cancer. So allow me to Welcome Roberta Moretti Avery.  Welcome to the show, Roberta.

Roberta Moretti Avery  

Hello, Mahrukh. We are friends. So cricket. We are friends throughout life. So we’re really happy for the day.

Mahrukh Imtiaz  

I’m really really glad. So what is your story? Like? What got you started putting yourself out there on Facebook, Instagram, like how did it all start? Well,

Roberta Moretti Avery  

Well, social media wasn’t born with my generation we grew up without, but when I was 13 years of age, I moved to England. And I was alone over there. I didn’t have any family didn’t have many friends and social media that was called or coach that is similar to Facebook with prior to face. Oh, yeah.

Mahrukh Imtiaz  

Oh, yeah. Okay, trade or yeah, yes, yes, yes, we

Roberta Moretti Avery  

We have actually decided to create an account. So keeping touch with my friends with my family and I actually show what I was doing when I was living abroad. That was the first time that I had any connection with social media at all. Then came Facebook came and I never thought about actually putting content always wanted to be close friends, close friends and family reader was following up on their things as well, by although it was so distant from this, and from everyone else, it was only when Instagram came. It’s funny because when Instagram Skype started to catch on, I just had a Blackberry and blackberries didn’t allow Instagram features so that I could actually be part of Instagram. And that was only then that I said okay, I can I already have my friends on Facebook, if I am closer to my family, maybe on this one, I can start putting something different actually sending a different message to the world, talking about things that did well can maybe help other people or other persons out there. So it was kind of there, it was around 2017 2016 Something like that. I already I already had removed my thyroid at that time, I will say okay, you know what, I want to help people out, I want to put something over there that is going to they’re going to help others but I didn’t know who was this person that want to show what was his message and just know that I it could be better used and only posting my day to day life over there

Mahrukh Imtiaz  

Right? And there was something very interesting that you said there it you said that you wanted to make sure that people know of things you did well, in a way you kind of wanted to help people out what was the reason for that? Like what really motivated you to wanting to help people out and putting yourself out there?

Roberta Moretti Avery  

I think it was the time of the life that I was living. I have always been an athlete, so I used to play golf at the time, and I’m starting to play cricket much more seriously. That’s the best

Mahrukh Imtiaz  

That’s the best sport ever. That’s whatever. Whatever Exactly. No, no, no no comments anything again. Sorry guys. Great game. Yes. Better even for women.

Roberta Moretti Avery  

In play cricket, they still play cricket. I was always person. So it was like oh, these 1314 15 year An old your and it was me that was like almost 30 at a time. But other than that, this

Mahrukh Imtiaz  

This seems like a story of my life. But anyways continued.

Roberta Moretti Avery  

So it was like these girls were looking after me a little bit. So I didn’t want to just post everyday things. I wanted to post things that were you know what, this is nice from our robots. You know what this can inspire me a little bit, because they were starting to create their own personalities and inspiring to disorder people because I did my my conclusion course on this, after the age of 1213 year olds who stop listening to their parents and start listening to colleagues, their friends, their deep tech, getting out of the families, I said, Okay, I may be one of these persons, I may be one of these people that they’re going to look out and say, you know, what, I want to be a little bit more of like, Roberto, when I grew up. So I started to say, Okay, this opportunity of putting myself out there out there as a role model, instead of just Roberta showing what I actually like to do, in this special came out of that scenario of living with younger people and seeing, seeing the person is actually helping them up a little bit. Right. And, and the thing I would like,

Roberta Moretti Avery  

teenage girls is that they’re very scary. So yeah, I mean, we’ve all been there. And we all know how scary they can be, you know, but that’s what I find very interesting is that you still those that was a generation you wanting to inspire, and you still put yourself out there on social media, where potentially more teenage girls can, like, you know, look at what you’re doing. So what were some of the fears that you had, when you first started, when you were putting yourself out there,

Roberta Moretti Avery  

The same thing is everyone extremely, was so shy, I was always anything, I was always scared of being judged, because suddenly you are putting something that is quite personal for you other a lot of people are calling friends, but it’s open to everyone. So I was very scared of being judged. And I was very scared of saying something wrong. Like, maybe I’m gonna say something and a person out of nowhere. He’s gonna say, writer, that is completely terrible. That’s not true. So I was always very insecurity start. So I would not say anything, unless I was 100% Sure, I was, I would not allow me to make mistakes. And that is something that today, after all these years, you know, what if I make a mistake, that’s alright, I’ll learn from it. But at the start, that was a huge fear. And I think that’s the kind of like that for everyone who starts, right. Because there’s,

Mahrukh Imtiaz  

There’s and that’s that’s a misconception a lot of people have is that they think people who are putting out content are just fearless. You know, they’re brave, but they don’t realize that no, the fear is there. We’re just posting regardless. So for for someone like that starting off, and they’re listening to this, like, what do you think help you get over that fear? What made you post regardless of that fear? How would you break that down?

Roberta Moretti Avery  

It was not, because of the time, it wasn’t money creation, people posting content like that, like it is now because now you go online, and you find so many ways, beautiful ways to help you out on that, right. Because a lot of self reflection and saying getting myself out of the comfort zone remembering it, you learn if you make a mistake, you’re not going to be as good as you think you are. Just do it and get some feedback. And I was posting and talking to a few people posting and listening to them listen to the comments and actually getting positive reviews by people that didn’t expect to be getting reviews. And that was it was getting given besides giving me confidence, the good results give you confidence. And it’s hard to grow up a little bit more, and you make mistakes. And you see that it’s not a big deal, as soon as I made a mistake. And I said sometimes not getting the line, right, is that it’s not a big deal, you learn to do it again. So it was mostly my insecurity that was holding me back. But sometimes I still do. I did a post this week and actually got quite big. But I was I didn’t post it for six months, because they care about the content. And after I’ve done it a couple of days, I realized that I should have done it materially. I should have I should not have let my fear hold me back. But despite of of the growth that you have, when you start getting content outside and exposing you to other people that is not only your friends,

 

Mahrukh Imtiaz  

It’s very true. And I think it’s so many times I go through the same same feeling. It’s like oh, I should have posted that sooner. Or you know what, even if like the post doesn’t get any traction, any likes any comments? I’m still never in that phase of I regret posting this. It’s never ever felt that way. It’s always like, alright, it’s almost like a bad workout, right? It’s still a workout. You know, you’re never gonna be like, Oh, I shouldn’t have done that workout. You’re like, alright, it wasn’t the best workout but I got it done. And another thing that was really interesting, you said was mistakes. It’s also what I tell people like make mistakes, because when you do it, you realize, oh, it wasn’t as big as I thought it was in my head. In my head. This mistake was so big, but now that I’ve made it, nobody cares, right? Like it’s, it’s kind of in a very relieving way to think about that you We think people care more than they actually do. You know, and we put ourselves in this like mode of everyone’s going to do this, and everyone’s going to do that. But it’s, it’s rarely ever any such thing, you know. And the other thing you mentioned was self reflection, you mentioned that you went into self reflection. So could you talk a bit more into what that looked like? Like, were you in a room until reflecting? Like, what was that? Like? What was that?

Roberta Moretti Avery  

No, I think it was more like, allow myself to make a mistake, because I think I thought nobody would make mistakes, and was a little bit of, I think, the creation, creation errors, and the postal show real people. And I think everyone here now that the majority of the people are showing their real lives, real people, real struggles, real everything at the start, I believe people were not real. It wasn’t the perfect world, everybody. We do things perfectly. We are, we had a boom of the fitness people. And we had all of these millionaires.

Mahrukh Imtiaz  

Yes.

Roberta Moretti Avery  

And then we started realizing it was not true. This person that is perfect that I wanted to portray for some time was not real, because that was not me. And they said, we realize that those other people were not real as well. So it was like, you have to be yourself, I could not try to be something that was not me or put a content outside that was perfect. And that would like I cannot give you an advice of doing this, that is going to work out perfectly. Because I know it’s not because life is not perfect. So it was like a very good time for me to realize that you have to be real on your content, you have to be real, what you’re showing to the world, because that’s the real life. That’s what’s gonna get people into you, and make you make yourself relatable that way. 

Mahrukh Imtiaz  

Right? Much more. Yeah. And

Roberta Moretti Avery  

And you can see now this kind of people actually running away from this perfect as you have on the internet, because they’re fake. So you see this, in the probably I leave the shift a little bit earlier than the general community, because I went to the self reflection. So what I want to do what I want to be my content wants to be out there. Right,

Mahrukh Imtiaz  

Right. I really liked that. So you kind of just kept asking yourself questions, the right questions to make sure that you know exactly why you’re on this journey. And it doesn’t matter what other people feel, this is why you’re doing it. And on that piece, you also said that you asked for feedback, like you know, you went to people and ask them how the content is doing. What would be some good advice you got? And what would be some that bad advice that you got when you did that. It’s

Roberta Moretti Avery  

It’s funny, because it’s difficult for people to give advice, not to actually not difficult for them to give advice.

Mahrukh Imtiaz  

Everybody can everybody gives advice all the time.

Roberta Moretti Avery  

All the time. I think it’s difficult to filter devices that you have on what is implementing because your friends, people are complimenting it because it’s good, or the bad advice, where to get advice from good people saying, you know, what, you Mr. microbladed?

Mahrukh Imtiaz  

Yeah, like constructive, right, where it can actually help you. Yeah.

Roberta Moretti Avery  

And somebody that is going to believe that you’re not gonna get upset, I didn’t want to be upset with these people. I didn’t get upset with these people, but they were afraid of hurting my feelings. So when I noticed that I found a couple of people that were actually going to give me constructive advice, I would come to them quite often say, you know, what, what do you think of this? Was this too much? Did I go deep enough? Should I have gone deeper on this subject, and these people will start to be like key people for me on a few things. And also, getting advice, you have to get out of your comfort zone, you have to ask a person that is from your audience is not necessarily your profile and say, you know, what, what do you think of this, and it was harsh, because I spoke to a few teenagers that were not, that are completely different groups and stuff. And they give you the reality and you have to be open for that. And I think because I was looking for that great, better content, but also get closer to these girls that were part of my life as well into other into other things like in the cricket life and the Golf Life and things like that.

Mahrukh Imtiaz  

Yeah. And, and you’re absolutely right, it’s so important to make sure that you are letting people know that you will be okay. Well, whatever they say it could be the good stuff or it could be the constructive stuff. And I also really liked that what you did there was you didn’t even you didn’t just go to one person you didn’t just go to your best friends because you knew that they might be complimenting you just because their friends I liked that you went to different people like you went through, we all know the scary teenage girls you know, you were you knew some things you weren’t like so I think that shows a level of maturity that you had already when you were starting because what I have noticed with a lot of people is they’re scared to go for feedback because they know that that that feedback might be something they don’t want to hear. So what would you tell people who are who are in this journey and are scared to get feedback? How do they get over that think the same

Roberta Moretti Avery  

Same way that we are scared of making mistakes at the start and you have just to do it you Right, feedback is not easy to get, because you have to have the right people to give you but as we said, we have to be open for it. But it’s as you grow with it. So you start getting feedback. Sometimes it’s not that good, then you start getting good feedback because you’re improving something that you want to improve is the feeling is very defeating is great. You know, you’re growing with it. It’s a construction. And I think the construction of this content is really pleasant. Pleasant. I don’t know the word in English. Pleasant, Pleasant. Yeah. Pleasant. Yeah. Yes. So benefits of being a multilingual Yes, My God sometimes gets my head crazy. But I think you just have to give yourself a shot on the advice because it is very rewarding. Once you start getting better because of this feedback that you’re getting. Do not take it personal. It’s not personal. So just go go ask a few people for it. Yeah, open hearted, and enjoy the process, the process has to be a part of it of enjoy, you cannot be for the likes, for the views for the things you have to enjoy the process. Otherwise, you’re gonna get bored very, very soon. It’s

Mahrukh Imtiaz  

It’s very true. And I I’ll just add to that, it’s just, I feel that people who give me like real advice, constructive advice, I feel like they care a lot. Because it takes a lot to give someone real advice, you have to care a lot to look at their content, you have to care a lot to be brave enough to give them that advice, because they don’t know how you’ll react. Right? So I always flip the script. And I say, You know what, they just do that because they care a lot about me versus Oh, my God, how did that person ever say that? Because I’ve noticed that people, there’s a lot of people who give you advice, and they will give you surface level advice. But the people who actually break it down for you, it just shows how invested they are in your own growth. So I think that’s a good way to look at it as well. Versus just like, you know, this person just said this bad thing to me, or now they don’t like my content, what do I do? You know, so it’s just kind of like going back and forth on that. It’s just important to shift the way you think of the advice, the feedback, and I also liked that you said, no matter how you feel, just do it. Who cares if you’re scared.

Roberta Moretti Avery  

They’re just they’re just portrayed of people that they believe that the person who has the courage to do it was not scared again. Through the person just had courage, but the pictures of the person was scared as well. Yes. Just have to just go and do it. If you feel scared, just go do it scared, don’t have a chance of growing and getting out of your comfort zone. For me. That’s That’s key.

Mahrukh Imtiaz  

Yeah. And you’re absolutely right. And we talked a lot about the fear. What are some of the other things that you think are very tough about content creation? What are some things that you feel you’ve been challenged? When you’ve been creating content?

Roberta Moretti Avery  

I think for me, one of the things that took the most time was actually finding my audience. I’m now a 35 year old woman, I’m an athlete, I have a life that is not normal, to Brazilian standards for Chilean standards. Because I’m presuming that you you grew up to go to university, leave your parents house, find a job find a husband, you get married, you have kids and that’s it and common resume. I think there’s a lot of countries that I feel

Mahrukh Imtiaz  

I feel like yeah, that’s I feel like that’s entire women. Expectations. Like I feel like women everywhere would relate to that kind of expectation. You’re right.

Roberta Moretti Avery  

Your mom’s house and

Mahrukh Imtiaz  

And bash about your in laws, you know,

Roberta Moretti Avery  

Those things? No, I 18 I moved away. I spent my life traveling all over the world. I play games to an athlete. I don’t have kids. I don’t want to have kids. I have. Yeah, so it’s like it’s not normal. So I said, Who? What is my audience who I’m talking to? And I think that’s the one that took the longest time to find out because I didn’t know if I was going to be like, Okay, I’m going to talk to this 30 year old plus fitness people, or I’m gonna talk to athletes, or I’m gonna talk to poor these people that I want to be sending the message to. That one I think was the hardest because after you find that is when you actually start putting content outside that is going to actually help them right?

Mahrukh Imtiaz  

You target it a bit more. Yes. Yeah. Back to my roots. I

Roberta Moretti Avery  

I have to look at my numbers. I had to do a lot of things. To find that my oldest would be young girls, I wanted to help young girls that terrible age that like you said that the hormones going crazy. You don’t know what you want to be. You have information from all over the world. You have things happening all the time. Everything is very big. You heard you oh my god, that’s a drum. Everything’s big because your hormones are hyper. So I said, Okay, you know what I did my conclusion course on post validation on that on that I work with these girls day in day out. I know what they’re going through. I’ve been through that. That’s where I want to go to and what that happened was six months ago, that shift so but that has been very good. I love it. I love to talk to them. And I see that they are getting close to me on a personal level as well. Right? I think all working out? Well, I decided that

Mahrukh Imtiaz  

Well, I decided that you know, what’s very interesting and super cool about this is when you started, you didn’t know your message, you didn’t know what you’re going to speak to who you’re going to speak to. But that didn’t stop you from posting, because that’s the important part. But while you were posting, you figured out, okay, this is the audience I actually want to target. So while you were posting, you actually found your voice, you found your message, you found your target, niche or audience. So I think that’s such an important message for people to listen to a lot of people. Some of the advice I got when I was starting is Define Your Niche, and then start posting. And I freaked out. And I was like, Well, I don’t know what my Nisha is, I am I am a cricketer, do I? I God knows I love cricket, like, jeez. And I can talk about cricket all day, every day. But if you were to tell me to write a blog post on cricket, or just do content in cricket, I don’t know how I would feel great about that. I’d be like, Oh, okay, I love cricket. I don’t want to write about it. Like, you know. So it’s it’s weird how people push you into this niche. But I’m with you there that sometimes you just have to start posting and find your voice and let that direct you in terms of what your target audience were, who do you want this message to be targeted to? And start creating. But that takes time. And as you said, takes years you started this journey in 2017? You know, and it’s taking you a couple of years. And I think that’s an important message as well. People when they start this journey, they think, Okay, a couple of months, I should already know, I should already know all this stuff. And why don’t I know it yet. But I think it’s an important message, you know that sometimes things take time. And that’s okay. And

Roberta Moretti Avery  

And that’s okay. I think if you have a shop, or if you have a association of all Federation’s something like that, that already has this, set this niche set up, if you’re gonna sell shoes, you know, what kind of shoes do you know the age group that you’re going for? And that’s it. But I was not on that. And I think you went through the same. And defining that requires a lot of you have to be harsh on a few things on yourself. Because sometimes I want to talk about something else, that’s going to be good for my audience. It will it will not and it was it was it was not easy, but it was part of a big growth. For me. I had I guess I got a similar device from you finish. And then though, I have no idea. And at that time, when people spoke to me about it, I said, I have no idea what my niche is. I didn’t start as a content creator, I started as a person, barely today Young is a Instagram and having fun with it.

Mahrukh Imtiaz  

Yeah, and that’s such an important piece for people to listen to. Because you don’t mean, you don’t start because you want to be famous or you want to have a lot of money you start because you have a message that you want people to listen to. I think that’s the important piece.

 

Roberta Moretti Avery  

And it’s funny, because you said a little bit about Twitter, I feel that I have different personalities in each one of the social media that I am into, because they’re different in their setup, and they’re different and everything else. But I think I have a double personality when I’m talking to my Twitter followers, for example. In Instagram, I have this niche of people that are my young girls, firemen showing them that they can do it they can achieve their dreams. They are powerful and beautiful. That’s what a portray as a content creator on Instagram, in Twitter is completely different. Because a completely different niche. In Twitter, I can be the crazy cricket follower that I am the crazy player that I am. And thankfully out of out of nothing it right, this current thing happened I started posting a few things on Twitter, because that’s where I could be the cricket crazy person that I am. Yeah, put that out there and discovered a different niche is a completely different content does even even the different self. So it’s alright to have fun with it. Yeah,

Mahrukh Imtiaz  

That’s, that’s, that’s extremely important. Yeah. And I liked that you were like, Oh, I’m a completely different personality. And that’s okay. Because there you get to express yourself in a different way. And you’re absolutely right, different platforms, you have to like meet people where they are Twitter, nobody’s gonna watch like 10 minute long videos like they will in YouTube. So it’s like, you know, you gotta post accordingly. So I really liked that. What do you think in terms of, you know, you spoke a lot about the you’re noticing the impact that your content is having, and you’re getting closer to the girls. What do you think some of the other opportunities that have opened up to you because of content creation that weren’t there? Let’s say when you weren’t creating content?

Roberta Moretti Avery  

I think this is a good question. Very good question. I think that for for me to talk about difficult things that girls go through that they would not open to myself in case I was just about the player of cricket that they meet sometimes, because as we grew, we know you know what, everything had changed in cricket, Brazil, with us playing a little bit more professional now.

Mahrukh Imtiaz  

Now you guys have contracts and you were a big part of that. Congratulations. Yeah.

Roberta Moretti Avery  

Thank you. I signed my second contract yesterday. I was so happy

Mahrukh Imtiaz  

That’s amazing. That’s amazing.

Roberta Moretti Avery  

So this created a distance from the girls that I used to be close to, if I was not the Instagram the content This allows me to be closer to them on different subjects, even though I’m not so close physically anymore. To get a lot in touch with them, I still get a lot of feedback from them feedback from their lives. They still talk to me about issues that they have, because of the content that I have. So I think it allows me to be able to help them or this guide them through things that I wouldn’t be able to, if I was just meeting them in person praying, you have this reach that is much wider, much brother that I wouldn’t have ever if I was just close to them because of common subject.

Mahrukh Imtiaz  

I agree. I agree it does. And it also allows you to learn more things about yourself, right? That you didn’t know before. I don’t know if that’s happened to you, where you’ve learned stuff that you were like, Oh, I didn’t know this about myself.

Roberta Moretti Avery  

I think the learning process happened since the beginning. Okay, what I opened is, what I learned a lot is things that I’m comfortable talking to that I ever let me be comfortable with before so a few things that I say okay, you know what, I’m ready to talk about these I feel comfortable talking about this. They hold together for me with me for so long, that interesting roles that are interesting path that we go through, isn’t it?

Mahrukh Imtiaz  

A great a great and and the idea that it allows us to express ourselves more freely? I think that’s a privilege, right? I mean, it’s just something that I’m I love being able to put our words out there. Where do you plan to take this content creation journey? You know, are you happy with where it is? Or do you see yourself expanding? Like, have you ever thought about that? Is that how you think? Would you mind talking a bit about that? Yeah, I

Roberta Moretti Avery  

I think I think what I want to do definitely is become more of a role model for young girls in Brazil, I would love to be able to do it, not only in Brazil, but they sent the language barrier is something that holds me back. Because if I think for example, if I want to put subtitles in English, or the captions in Portuguese in English, it will be alright, it would work. But I haven’t done this transition yet. To become this establish myself as as a person that will empower young girls to do whatever they want to do in their lives. I don’t think that established yet. I think it just took my first steps into it. But we are in a moment in a world that women are starting to realize, you know what, I don’t want this anymore. This is, for me, the world is big, the world is mine, as well. And I want them to understand that they can do it is I’m gonna tell you something that is for me. It’s one of the best moments for us. I have a left handed player. She started with us when she was 13. And she was they didn’t allow her to play for other sports before she came to cricket. Because she was overweight. Maddie, her name is She’s unbelievable. She’s had to come to us. And she was like, Can I play with you? I said, Sure, of course just come. And she started opening up little by little by comments. She wouldn’t talk to me she would sometimes make a comment about her figure and sometimes jokey comment about something. And I would catch up on that and say, You know what, something’s not right. And I said talking to work word to her about I said, You know what, you can do it, I can run, you can run let’s take a few steps that took a little bit quicker and was actually this construct that thing that she heard so much in her life that she couldn’t do it. You can do it, you can do it. It’s an actually take step as layer by layer of her and so you can, let’s go let’s do it together. You can. And yesterday for me was a very, very emotional day because yesterday she signed her contract with us. She’s playing my teasing.

Mahrukh Imtiaz  

That’s amazing. 16 year old.

Roberta Moretti Avery  

That is part of the Brazilian national squad. She’s a left arm bowler, she strings a ball miles. She’s a beautiful batsman. And she’s running she’s doing and she’s ended for years, years of her life or 13 years of her life, people are telling her that she couldn’t do it because she was overweight. You know. So the world puts so much pressure on young girls to be perfect looking perfect in what they’re doing perfect. Everything. Instead of being saying telling them you know what, you can do it. You are powerful, you are beautiful. You are this amazing person, just go and do it. Give yourself a chance. So on I want to put this message out there with with much more power and reach as many girls as I can not only my group of future athletes, cricketers, people from Brazil, but also to whoever needs to listen to this message.

Mahrukh Imtiaz  

I love that. And it’s so powerful, I think more powerful for me because I can relate to that to another level. Definitely something I grew up with and still like to the point where people when people see me on the cricket field, they think I don’t belong there. And I almost have to like, prove myself more, which again, I have taken positively I’m like, I’m going to show you but I know it deters so many women girls from just doing it because they’re like, Well, maybe maybe they are right. And I guess like it’s so important for everyone out there listening like if you’re if you’re being told that you can you can do it. I would say take it as fire in you and be like, let me show you that I can because there are people like you again who are going to be supportive and I was very lucky. I think that’s the reason I connected with you so well because I saw how supportive you are. You are did not judge me at all. They you know, you treated me like a cricketer. And I liked that you were just like, oh, yeah, you’re a cricketer, you’re also a national cricketer, let’s talk about this. Let me help you with this. It was never like, Oh, hey, like, you know, so I, I appreciate that. And I think your content, even though like, there are times when the caption is Portuguese, like Facebook, and Instagram has to see translation option that I always click on. So then it translates into English. So I always read it. And that’s why it that’s why I opened up with that free introduction, because you are very motivational. And I remember I gave you like a Wonder Woman or Superwoman bottle. Bottle. It was very intentional, because I do feel like what you’re doing here is making an impact. I think that’s I want to make sure you understand that. And I think it’s very important. So and I think it’s so important people listen to that sometimes that you just start creating content to make an impact in other people’s lives and how satisfying that is when you see that happen. Like you know when you see that impact. So this is honestly Great. One final question before I let you go. What is one piece of advice related to content creation that you would give to your younger self? Like what is something you would have done sooner? Or what is something that if you were to go back to young Roberta and 2017? What would you tell her?

Roberta Moretti Avery  

That definitely tell myself to not be scared? Do not be scared of putting yourself out there? No, no, I was. One thing that says also from women’s, that happens a lot to women is that we do not allow ourselves to be great. Sometimes. We hide love that. So I think a lot of moments in my life, I could have shown how possible it is to achieve your dreams to achieve things that are great for you. And I would just make it very literal and say, Oh, I did this. And that was like I shouldn’t be saying Oh, my God, I did this. This is wonderful. Look what we can do. And I was always making myself sometimes smaller than I actually was at that time. So do not be scared. No, allow yourself to be great. A lot of us is to hide, although we could be married with great jobs, a lot of success, achieving a lot of stuff and still putting ourselves in small pig just go big, you know, do things like you deserve to be doing it. And I would definitely have told myself that a little bit earlier. My life. I

Mahrukh Imtiaz  

I love it. I like celebrate yourself. And don’t be apologetic about it. celebrate Celebrate big. I love that. And where can people find you?

Roberta Moretti Avery  

You can they can find me on social media through Instagram.

Mahrukh Imtiaz  

And what’s your handle? Yes, yes,

Roberta Moretti Avery  

It’s actually Ella Chaga sin, which is an interesting story because it translates into Yes, she plays. But I can tell you why. For so many months, so many tournaments in my life, I would travel with the team. And they would always ask, Oh, are you the coach? The teachers. Once my mom asked me in the South American Championship if I was coaching a team I’m playing I just won MVP. So I actually changed my my main meeting several months yesterday, please, which is translated to Elijah Augustine, to remember people that he has a play. And then he tweeted they can find me as Marathi Avery and Facebook. How about Hebrew, which is my name? Perfect.

Mahrukh Imtiaz  

That’s amazing. Well, thank you so much, Robbie, I absolutely loved having you today. feeling extremely inspired, just like I do, always. And for everyone listening. Thank you so much for tuning in. If you have a minute, please leave a review. I read all of them. And we talked a lot about feedback. So you know what, you’re not going to hurt my feelings, anything you like, let’s talk anything you don’t like. Let’s talk. Thank you again. And we will see you next week. Last but not the least you got this beautiful. Thank

Roberta Moretti Avery  

Thank you, Mahrukh. It’s been a pleasure talking to you. I love you too bit and I do hope that you have a lot of success and I hope that we meet you soon in person. Yes. Competing.

Mahrukh Imtiaz  

Okay, bye. Bye. 

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