Mahrukh Imtiaz


S1-EP 007: Finding your Niche with Victoria Melchor – Part 1

“You just never know what’s in store for you when you are traveling the path of what your highest destiny or what your soul wants for you”

Victoria Melchor

#007 – In this episode, Victoria and I discuss user experience (UX) and how that ties into content creation.  We talk through making the decision to quit something good when you want something better, finding your niche, and how to get started on a blog.

This episode is part 1 of the two-part series.

Hope you enjoy the episode!

Have a question/comment or just want to chat? Email me at [email protected]

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Highlights from this episode: 

[2:12] Victoria’s journey
[6:09] Victoria: You never know what’s in store for you
[8:48] Understanding your dream lifestyle and then manifesting it
[12:38] How UX applies to content creation
[14:32] To niche down or not?
[20:08] User Persona and what are the 5 questions to understand your ideal client

Connect with Victoria: 


A little bit about the guest:

Victoria is a Growth Marketing and Conversion Optimization specialist and has been in the world of sales and marketing for the last 7 years and counting. Victoria is one of the bravest people I know – she quit her job in the middle of the pandemic while dealing with the grief of the death of her mom and her dog, who was 14 years old.

It’s not only her courage that is so attractive but also her ability to take shitty websites and turn them into something amazing. She designed my website!

Resources mentioned:
Free website Audit by Victoria

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